Story Behind Well-Known Australian Furniture Brands

Australia is home to a number of well-known furniture brands, many of which have become household names in the country and around the world. These brands have built their reputations on quality craftsmanship, timeless designs, and a commitment to innovation. In this blog, we’ll take a closer look at some of the most well-known Australian furniture brands and the stories behind their trademarks.

Koala

Young but well-established, Koala is a furniture brand that has become popular with its innovative approach to furniture design. Founded in Sydney in 2015, the company has become known for its comfortable, eco-friendly mattresses and furniture, which are designed to be easy to assemble and disassemble. Koala’s trademark, which features a friendly-looking koala, has become instantly recognizable, helping to build the brand’s reputation as a fun and approachable furniture company.

GlobeWest

GlobeWest is a furniture brand that specialises in high-quality indoor and outdoor furniture. Founded in Melbourne in 2004, the company has built a reputation for its elegant, contemporary designs and commitment to sustainability. GlobeWest’s trademark, which features a stylized globe, reflects the company’s global outlook and commitment to creating furniture that is both beautiful and environmentally responsible.

Jardan

Jardan is an Australian furniture company that’s known for its sleek, contemporary designs and commitment to sustainability. It has become one of Australia’s most respected furniture brands, with a range of beautifully crafted pieces that have graced homes, offices, and public spaces around the world. From their sustainable sourcing of materials to their use of local craftsmen and artisans, Jardan remains committed to creating furniture that is both beautiful and ethical.
Ever wondered why Jardan is named as such? The answer’s simple. It’s derived from the first letters of the names of the four brothers who founded the company: James, Anthony, Rodney and Dean Nickolls.

Jardan is also a play on the word “jardin”, which means “garden” in French and Spanish. This reflects their commitment to sustainability and environmental design.

Great Dane

Great Dane is a furniture retailer that specialises in high-end, Scandinavian-inspired designs. The brand was founded in Melbourne in 2002 by Anton Assaad, who named the company after his grandfather’s Great Dane dog. Great Dane’s logo features a stylized image of the dog, which has become an iconic symbol of the brand.

Zuster

Zuster is a luxury furniture brand that was founded in 2004 by sisters Wilhelmina McCarroll and Fleur Sibbel. The name “Zuster” is Dutch for “sister,” reflecting the family ties that are at the heart of the brand. Zuster is known for its elegant and sophisticated designs, which often incorporate natural materials like timber and leather.

Domo

Domo is a furniture retailer that was founded in Melbourne in 1984 by Frank Novembre. The brand has since expanded to include showrooms across Australia, offering a range of high-end furniture and homewares. Domo’s name is derived from the Italian word for “home,” reflecting the brand’s focus on creating stylish and comfortable living spaces.

These are just a few examples of the many interesting stories behind Australian furniture brands and trademarks. From family connections to animal mascots, these brands have found unique ways to stand out in a crowded market and build a loyal following of customers.

By registering their trademarks, designs, and patents both in Australia and internationally, these brands have been able to protect their intellectual property and build strong, recognizable brands that are trusted by customers around the world.