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October 26, 2016

Celebrity Patents – OR How Not to Let a Little Thing Like Fame Get in the Way of Being a Smart Inventor with Business Sense

Whether you’re living in Outer Mongolia or in Sydney Australia, every now and then inspiration hits somebody and they think, “Oh! An idea!” And for some […]
September 14, 2016

Cocaine and Cola Nuts – Trademarking a World Brand

How did a recipe largely comprised of caramel and carbonated sugar water became one of the most recognised and most valuable brands in the world? It’s […]
August 23, 2016
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The CPAP Machine and Masks – How ResMed Reinvented the Science of Sleep

In an ideal world we’d all get enough sleep, quality sleep. But not all of us do. Sometimes it’s our own fault; we spend way too […]
July 21, 2016
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Reasons You Should Register Your Trademark

Business is all about making money and anyone who tells you otherwise is either deluded or lying. And there are certain fundamental laws and principles of […]
June 23, 2016
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Patent Your Invention – Protect Your Investment

Throughout history there have been smart and inventive men and women who have designed solutions to problems. Some of them have been so smart that they’ve […]
May 23, 2016
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The Cochlear Implant – How Science Fiction Became Reality

Anyone growing up in the 1970s in Australia might be forgiven for spending way too much time watching television. One of the most popular programs of […]
April 26, 2016

The History of the Rubik’s Cube

One of the world’s most popular puzzles began life in a much simpler version than the one we’re used to. In March 1970, Canadian inventor Larry […]
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